Around the world, social media influencing is regarded as a huge business. A conservative estimate places the market at about USD 1.3 billion, with that amount anticipated to more than quadruple by 2020. Other studies have produced significantly larger numbers, in the tens of billions of dollars.
Regardless of whatever statistic is true, there is no denying that money can be gained on social media. Influencers in the UAE often charge between USD 1,000 and USD 5,000 for a single post, with some charging as much as USD 10,000.
The regulation inside the industry has expanded in tandem with the market. The UAE National Media Council (NMC) adopted new regulations last year aimed at professionalizing and transparently regulating the influencer sector.
According to the new laws, every influencer who is paid directly for their postings must get both a trade license and a UAE influencer license - also known as a social media license.
While the application process might be difficult, with the correct assistance, you can apply for your trade and social media influencer license in Dubai, UAE, and be ready to trade within a few weeks. Here's how to put your application together.
How to apply for a Social media influencer license in Dubai
Applying for a trade license is the first step in becoming a licensed social media influencer. You can apply directly to the Dubai Department of Economic Development or to one of the several free zones in the UAE.
Setting up shop in a free trade zone is possibly the most cost-effective option. Fujairah Creative City, for example, provides perks such as a quick and easy incorporation procedure, continuing company assistance, and financial incentives like as tax exemptions and zero currency limitations.
If you have freelancing permission, you may also apply for an influencer license in the UAE. These may be obtained from numerous free zones around the UAE and are frequently less expensive than full trade permits.
If you decide to apply for a trade license and form a company, the following step is to come up with a name. In the UAE, this requires a bit more thinking than in other areas of the world. Why? Because the UAE has a rigid yet simple set of name conventions. A professional in business creation can assist you in adhering to them.
Making your visa application before obtaining a Social media License
Before you may apply for a social media license in the UAE, you must have a UAE resident visa and an Emirates ID.
Applying for a social media influencer license in Dubai, UAE
You must confirm that you satisfy the qualifying requirements before submitting your application. You must be able to:
- Be a resident of the United Arab Emirates (UAE) or the Gulf Cooperation Council (G
- Over the age of 25
- With a good name
- Not a member of the NMC at this time
You must give the following information to the NMC as part of your application:
- Photocopy of Emirates ID
- Tenancy agreement or title deed that has been registered
- Photocopy of a business license
The complete application procedure for a social media influencer license in Dubai takes about 15 minutes because it is an e-license.
Cost of an influencer license
Obtaining a UAE influencer license entails a number of expenses. That isn't to suggest the license isn't reasonably priced.
For example, if you want to open a business in the Fujairah Creative City Free Zone, you can acquire a media trade license for about AED 18,000, which includes two visas. The total fee climbs to AED 21,675 if you want to utilize the free zone's co-working amenities.
The National Media Council (NMC) of the United Arab Emirates made it obligatory in 2018 for all parties who engage in paid or unpaid online advertising, news distribution, brand promotion, and the like to get an E-Media license.
Are you someone interested in becoming a Social Media Influencer?
Now is the moment to get engaged in the UAE's social media influencer market, with the sector on the rise and the licensing procedure becoming less complicated.
While the procedures to becoming an influencer in the UAE are not unduly complicated, they do need some prior understanding of the process. Furthermore, it is critical to remember that the application procedure is only simple if your company, visa, and influencer applications are full and error-free at the time of submission.