Are You a Non-Link Builder? Use These SEO Tools to Qualify Sites Before the Pitch!

There are many SEO analysts who did not go to any institute and learned the nuances by self-teaching and countless trials and errors. If this resonates with you, you may have experienced hardships in link building. Mastering site ranking strategies and content creation takes time, but securing quality backlinks is a different ball game! Whether you use paid or free SEO checker tools, you should learn ways to qualify client sites effectively.

The Importance of Pre-Qualifying Sites

Hitting the bull's eye in SEO is challenging without effective Link building. High-quality backlinks are what you need to get the nods from search engines. It is a prerequisite for driving organic traffic and boosting site ranking. Not all backlinks fetch equal value, though, and links from low-authority and irrelevant will jeopardize your SEO efforts.

Pre-qualifying sites help you obtain the desired SEO results. This is even more important for small SEO teams with limited resources and bandwidth. You need a streamlined and strategic approach to succeed in link building.

Here Is a Step-by-Step Approach for Prequalifying Sites:

Follow these steps to get the desired results:

• Narrowing Down the Qualifying Websites

You have to list suitable websites and then narrow it down. You can use tools like NinjaOutreach and Scrapebox to find sites in a specific niche. Then, you can start removing low-quality sites. Begin by eliminating URLs with keywords like forum, wiki, etc. After that, you can get rid of the Guest Blogging sites. These portals typically add little value to your website.

• SEO Tools for Site Analysis

After the first round of filtering, use specific SEO tools to check the remaining sites' quality, authority, and relevance. 

The Majestic metrics you need to use for further filtering are- citation flow and topical trust flow. Use Ahrefs to assess the sites in your list, and you should use metrics like Traffic Threshold and Domain Rating. Then, you can use the Moz Pro tool. Here are the metrics worth your time: spam score and domain authority. 

• Manual Evaluation

Even after using the top-notch SEO tools, there is the need for one more round of manual review. Here's what you should look for:

1. Quality of Content - Check if the sites have grammatically correct, well-researched, and in-depth published content. Avoid websites with spammy and inferior-quality content.

2. Relevance - The site content must be relevant to the target viewers. 

3. UI/UX - Avoid websites with clumsy UI, ad-laden pages, and a dated navigation style.

4. Advertising Overload - Filter out sites with too many ads, as they are unsuitable for link building.

5. Link Patterns - Check the link credibility and pattern of the sites. 

Additional Tips to Succeed in Link Building

Link building takes time, and you should not resort to shortcuts like paid links. Focus on building long-term professional relationships with site owners for sustainable link development opportunities. 

Final Words

This link-building guide will help your SEO endeavors. However, seeking the services of veteran SEO and digital marketing service providers like Seosets.com can be more helpful. Their tailored SEO solutions can help you attain success faster.